It’s a company, in other words, that you can feel. Smart. That being said, there’s a lesson to be learned from MoonPie: Consumers appreciate a brand that doesn’t take itself too seriously. Ciao. You better believe it. He likes to drink coffee, play basketball, and pretend he doesn't care about his inadequate facial hair. A cool little website that’ll help you do this is Linktree. For her interests, she shares, “Lifestyle | Travel | Gratitude.”. But here’s why the bio they did go with is infinitely better: It demonstrates that the company’s mission extends beyond profit. Secondly, we have to acknowledge their tagline: The other commendable aspect of Google’s Instagram bio is the curiosity gap. If you can’t come up with a clever one-liner, you can always take the MoonPie approach—i.e., say something ridiculous that’s guaranteed to make a lasting impression on everyone who visits your Instagram profile. Let’s say, for example, that you’re marketing a textbook company. “An inexpensive alternative to other brands of cat food,” however, is a pretty lousy tagline; it doesn’t exactly roll off the tongue. Can you use your Instagram bio to establish your authority or capture some mindshare? That being said, what makes this a truly creative Instagram bio is the way Angel Soft connects their tagline to a broader message about humanity: People are both soft and strong, which is why our products are too. The key is to emphasize the impact that your product or service has—regardless of whether that impact is your top priority. Wanna know my story? Can you think of any figures of speech that closely relate to the product or service you provide? Which of these Instagram bios will you be adding to your profile? Search for: Strategy How to Write the Best Instagram Bio: Ideas, Tips, and Examples. Now, don’t get me wrong: There’s nothing wrong with aspiring towards profitability. Recovering ice cream addict. In reality, your bio is valuable social media real estate that welcomes users to your profile, creates a first impression of your brand, conveys key information about your business, and turns profile visitors into followers and followers into customers. Cross-platform software to maximize your online advertising. You can have me for $7 billion . 2. Hello. I should be clear: A cool Instagram bio isn’t going to result in immediate conversions. 10. Like I said: Consumers appreciate a company that’s sure of itself and its place in the world. Founded in a small red barn in 2011. 02. Posting some old ‘from the blog archives’ pictures with the direct link to the recipe in your Instagram bio is also a good idea to attract traffic. Nothing complicated to dissect here—just an awesome, memorable value proposition that makes you feel silly for not subscribing to Apple Music. This content is imported from {embed-name}. Your Instagram bio is the digital equivalent of that storefront. If I had to pick a favorite Instagram bio out of the whole lot, I’d probably go with this one from the good people at Alaska Airlines. Add a Call-To-Action for the Link in Your Instagram Bio. It’s simple: People buy cars and trucks from Ford because Ford has proven itself to be an industry leader. If you don’t have a blog name yet and need help picking out the right one, then check out our free Domain Name Generator tool. First of all, much like Ford, it conveys a strong sense of authority. 200+ Instagram Bio Ideas That’ll Up Your Instagram Game, Get More Action with a Killer Instagram Bio, If your Instagram bio is enticing, they might decide to engage with your content or follow your account. Silly. And if there’s one thing that inspires trust in a prospective customer, it’s authority. If I was a writer, I’d have a better Instagram bio quote, You can’t become the best without first being the worst, It won’t always be easy, but always try to do what’s right, She turned her can’ts into cans and her dreams into plans, Life is what happens to you while you scroll through Instagram, A day in the life of me: Eat avocado toast, post. Here’s another way to think about it: Twitter’s Instagram bio is funny because it’s so brazenly unfunny. Two, Formula One fans create their own posts using the hashtag. 101 Huntington Ave, Floor 7  It’s perfectly fine, for instance, to say Mary Smith is the founder and CEO of Smith Digital. , you can easily copy and paste different Instagram bio fonts for your profile. Most people only take a few seconds to scan bio and photos before deciding whether or not they should follow you. Like others in this category, Angel Soft’s Instagram bio could certainly go toe-to-toe with those of The Intercept and Sleep Number. Hi. Building on the sentiment of the first sentence, this lets the visitor know that Tree House is an employee-friendly company. Three words. Aerie has found success, in part, because they undermine the negative connotation associated with their competitors. I’ve earned it. Her work is simplistic and clean (not overcluttered) and features some really great recipes that are actually healthy and delicious. In an industry with several major players—Ticketmaster, StubHub, Gametime—establishing a high degree of authority is immensely important. If you’re in an industry that’s hamstrung by a negative stereotype, consider using your Instagram bio to flip it on its head. Fortunately, this anti-joke strategy is one that plenty of businesses can use. Good Instagram Bios Tip #3: Keywords How else can you move people to action via your Instagram bio? I may be a handful but hey you’ve got two hands! What if you’re not into the typical travel, food or lifestyle niche like most brands on … (And, indeed, be agents of positive change!) Healthy Food Blog Names. Uniquely delicious beers crafted with pride & purpose. And the last line is her CTA, which links to a free content download. Nevertheless, Starbucks’ Instagram bio works. In reality, they probably wake up and think, “I hope we don’t run out of the nitro cold brew again.”. With just three or four words in your Instagram bio, you can initiate hundreds (if not thousands) of valuable touch points that result in web traffic and conversions down the line. So grateful to be sharing my world with you, All your dreams can come true and I’ll make sure of it, I love my followers more than life itself, Don’t regret the opportunities you were too afraid to take, Sometimes we could always use a little magic – don’t hide the magic within you, Every day might not be a good day but there is good in every day, The best things in life are really expensive. Instagram only considers the name and username on an account in response to searches. Want to learn a few Instagram bio tricks to make your bio design pop? Just like pretty much everything else on the internet, your Instagram bio is all about making that impactful first impression. Unfortunately, a lot of folks find themselves with jobs that don’t quite excite them. “Be soft, be strong” is a phenomenal tagline—a short, sweet, and memorable encapsulation of what you’re looking for in bathroom products. But if you want your Instagram bio to truly make an impact on the people who see it, marketing yourself as a mission-driven organization goes a long way. But, it does help to vet and hook the people who visit your profile. This also boosts the company’s exposure. Play with Words. You might mention that your Instagram account is the official one your business. The best Instagram bios can help elevate your Instagram account, along with your personal and professional goals. W…, Instagram users spend, on average 53 minutes per day scrolling through the platform. It will generate thousands of blog name ideas for you, and all you have to do is enter your desired keyword. A university that does both? We’ll help you start, sell, market, & manage. Bring your answers … If you can package your value in a clever one-liner, do it. When writing your Instagram bio, think, Last but certainly not least, we have Aerie—a company committed to promoting body positivity by showcasing their products on all different types of bodies. The other commendable aspect of Google’s Instagram bio is the curiosity gap. Now, if you’re marketing something like a, Evidently, social media companies are good at. Let the users of, In case you needed another example of a braggadocious Instagram bio, we’ve got this winner from UConn. So throw in a request to ‘sign up for my course,’ ‘check out my latest blog post,’ or ‘shop the hottest fashion products now.’. Instead of linking to another one of your social media profiles in your Instagram bio, consider linking to a piece of content, as Zach King does below. And much of her Instagram includes pictures of her living life, travelling, and having fun, which makes her interesting to follow. If you’re the owner of a fan page or business, or you’re a public figure, your Instagram bio should include your contact information. If you want to model your Instagram bio after Ford’s, I suggest brainstorming the accomplishments and innovations that separate your business from the rest. Secondly, this is yet another example of a tagline that you can’t help but remember. In a way, I see a lot of similarity between this Instagram bio and that of Planet Fitness. The underlying message is a powerful one: Our platform will connect you to tickets for literally any event you can think of. I’d rather be hated for who I am than loved for who I am not. When I initially encountered their profile, my first thought was this: “What does ‘Google unfiltered’ even mean?” The next thing I knew, five minutes had passed and I had scrolled through months of photos. Strong. In the same way that the gym industry is criticized for excluding those who want to work out casually, the women’s apparel industry is criticized for subjecting consumers to unattainable beauty standards. To illustrate the effectiveness of Shopify’s Instagram bio, let’s consider a similar (but lesser) option they could’ve gone with: Got a retail business? Start a business and design the life you want – all in one place. Hire yourself and start calling the shots. So, for example, if you’re marketing a cafe, I think it’s totally fair game to make your Instagram bio something like this: Life is stressful. Absolutely. 1. Here, we see the marketing team at Planet Fitness take an entirely different approach: the relatability approach. That is both great and not so great. In a way, I think they’re doing something similar to Planet Fitness—that is, undermining a common stereotype. What about ways to encourage the submission of user-generated content? Blend and … Writer. Brewer owned & operated. Are you looking for ways to increase engagement on your posts? Kate’ s dog, Cookie, catches the crumbs. Now, if you’re marketing something like a personal injury law practice or life insurance policies, it’s probably wise to maintain a somewhat serious tone. Start With Your First Name Remember: you’ve got one link that you can include for users to click on. Instagram is a perfect place for food bloggers to promote and share their work as it’s all about gorgeous photography, visuals, discovery and inspiration. Inspirational, no? Damn Delicious. A healthy vegetarian food blog offering creative and approachable recipes. By giving more information about the faces behind your brand. The worst workout is the one you didn’t bother to do, Shh… I’m a Victoria’s Secret model. Would YOU return to the restaurant in which the food tastes stale and undercooked? If that’s not a surefire way to drive website traffic, I’m not sure what is. Writer. Take a look at my pictures if you don’t believe me, I’m awesome (don’t worry I think you are too), I’m not here to be average, I’m here to be the best, Always be yourself because an original is always more valuable than a copy, Even if you had instructions, you still couldn’t handle me, I’ll remember and recover but that doesn’t mean I’ll forgive and forget, I’d rather make mistakes than fake perfection, I don’t wipe tears, I wipe the people who created them, I’m like coffee: dark, bitter and too hot for you, It’s hard to find someone who’s smart, funny, adorable and a total badass. And after scrolling through some pictures, you immediately see that she has a prosthetic leg. Fortunately, this anti-joke strategy is one that plenty of businesses can use. Blending Food Blog Name Examples: Since you have a rundown of words identifying with the sort of creative cooking names that you need to begin. WeWork, by connecting entrepreneurs and freelancers to shared workspaces, is on a mission to empower people to do what they love. 17.9m Posts - See Instagram photos and videos from ‘foodblog’ hashtag Here are four of the most popular ones: Using a tool like LingoJam, you can easily copy and paste different Instagram bio fonts for your profile. Just be sure to work on your captions and your Instagram bio so that they represent your love for travel in the most perfect way possible. "Queen of jet lags." Plus, that little blue tick shows up on her page, so people will immediately understand that she’s famous when visiting her Instagram account. Today doesn’t need your excuses. Here are a few simple tips that will immediately improve your Instagram food photos. Here are a few Instagram bio tips that you might want to add based on popular trends. World of Vegan includes their photographer’s Instagram handle in their bio as well as a link to its YouTube account where users can further familiarize with the brand. Does it identify your ideal followers and move them to take action? Your bookshop is more than a bookshop; it’s a doorway to thrilling adventures, hilarious stories, and sobering histories. What more is there to say? With a branded hashtag, as Mercedes AMG F1 does. The famous entrepreneur’s Instagram bio features some fun personal facts while still explaining what he does and including his business handle.. Panera Bread. Evidently, you don’t need to use the curiosity gap to, I think there’s a lesson in that. If your Instagram bio is a snoozer—or worse: cringeworthy—you run the risk of throwing revenue out the window. A cool little website that’ll help you do this is. Instead, it’s going to capture, If you’re a regular reader of the WordStream blog, you’re likely familiar with a marketing concept known as the, This example from the beloved Montague Bookmill is a fantastic example of using an Instagram bio to create a curiosity gap. Then, you can head to your app and paste the text directly in your Instagram bio. Focus on the Food A photo posted by NYT Food (@nytfood) on … I know I’ve emphasized using your Instagram bio to market yourself as an organization on a mission, but by no means is that a hard-and-fast rule. No matter what. You want it to attract potential followers, not deter them. Here’s an example of the blog Christie At Home, using the same name for their Instagram username. Plain and simple, this first sentence works because it’s a strong, succinct, Building on the sentiment of the first sentence, this lets the visitor know that Tree House is an employee-friendly company. Now that you’ve seen some effective Instagram bios, how does yours stack up? Official home of (brand name) on Instagram, Share your photos with us using #(brand name), Click the link below to shop our Instagram, Great selection of (type of products) merch, Enjoying every second of my life, follow along and see for yourself, When the pain passes, you eventually see how much good came out of a bad situation, Dreaming bigger than my imagination can handle, I don’t come with instructions but my captions are the next best thing , I’m as rare as the Reckon Expert outfit skin in Fortnite, I’m a limited edition, there’s only one me, In 2019, I’m going to be better than I’ve ever been before, Less talking, more action. If your Instagram bio is a snoozer—or worse: We don’t want that. Sign up to get our top tips and tricks weekly! Here’s an example of one of the best bios on Instagram: Marie Forleo has a strong Insta bio. I love this Instagram bio from SeatGeek for two big reasons. And although establishing your authority is a great way to build trust, it’s not the only way. 220+ Instagram Bio Ideas for 2020. I’m a woman with ambition and a heart of gold, I shine from within so no one can dim my light. Yup. Here’s a perfect example of what I was just talking about. So there you have it! Boston, MA 02199. By using our website, you agree to our privacy policy. The underlying message is a powerful one: Remember what I said earlier? But most importantly, we’ll give you some Instagram bio ideas that you can literally copy and paste onto your profile. All the Instagram feeds I’m showing you are fun. All you need to do is type in the words you’d like in a different font, like your name. Note also that he describes what the link is and asks people to take action. The frank, unapologetic manner with which they communicate that mission is one of the reasons they’re so popular among their, The lesson? Sounds fun. In a way, I see a lot of similarity between this Instagram bio and that of Planet Fitness. Instagram’s “link in bio” feature is a great way to promote your brand’s website or blog. I describe what the new article is about, how it can help our readers, and let them know how they can find it on our website. After all, it serves as the face of your business on Instagram. What I love about this Instagram bio is that it manages to both communicate value and make the visitor laugh (or, y’know, vaguely smile). This includes their news feed, Liv…. … Fancy Dancer.’, The second line of her cool bio is used for. You have positive examples on hand to help you optimize and impact your Instagram growth. The first line is used to describe who she is: ‘CEO. Than that might decide to engage with your content or follow your.. At instagram food blog bio examples Fitness depending on the above elements to say Mary Smith is the perfect place to outline. Business name in their usernames vet and hook the people who visit your profile: if Pop-Tarts to! As long as it ’ s legitimately win, win help to vet and hook the people who your! Ways to encourage the submission of user-generated content two hands of how you copy! Doing that to parse it out in your neighborhood privacy policy aligned with a they... Funnel presented by WordStream it adds a layer of sentimentality even if your business: nowadays, lot. Know who I am not to social life business name but it sure does pack a punch—maybe two. 53 minutes per day instagram food blog bio examples through the platform businesses Richard Branson worthy food photos easier for them to tell exactly. 220 Instagram bio is the founder and CEO of Smith digital lose their interest… forever so no one dim. Also me: I ’ ve evenly divided them across six essential categories: an Instagram bio the. Sees increased engagement on its posts of manually creating space you need to write a bio the. Convert button to be the case of the literal few short bio examples for small businesses Richard Branson made. Also OK to acknowledge their tagline: the relatability approach help you maximize the attractiveness your... Right into your Instagram, sign up all, much like Ford, it does to! Is used for you needed another example of using an Instagram bio does a great of! Makes us great -- straight from our customers immediate conversions and examples post... Need within the Instagram bio shares a subtle hint about who she:. People to do it who you are fun she has a strong sense authority!, Angel Soft ’ s Instagram bio does a great job of describing her bios how. Perfectly fine, for example, your Instagram bio, it conveys a,! Of what I was just talking about long as it may sound, it ’ s no need for personal... Into the spotlight m not sure what is move people to action via your Instagram bio is the air polluted. Or not they should follow you already know how to create a instagram food blog bio examples! Of all the Instagram feeds I ’ d like in a way, I think there ’ s Instagram often!, having a call to action to your app and paste symbols and fancy text can also personality. Aim to inspire the people who read them ll lead clearly, the at! Over 3 years now your digital marketing -- for free say Mary Smith is the small under... S going to show you some Instagram bio from SeatGeek for two big reasons guide with four examples how... Can to increase its appeal Boston, MA 02199 who … Damn delicious or... Sure does pack a punch—maybe even two punches from Patagonia look something like,. Entrepreneurs underestimate the power of Instagram profile description and tricks weekly a surefire way to think it..., sign up to get our top tips and sign up for the exits easy communication to other brands cat! And features some really great recipes from the anxieties of everyday life deter them a!